Discover Shikoku: Art, Craft, & Adventure

Shikoku, Japan's smallest main island, is renowned for its beautiful landscapes and spiritual significance. The island is famous for the 88-temple pilgrimage, honoring the Buddhist monk Kōbō Daishi, which draws visitors seeking both adventure and reflection. Shikoku is divided into four prefectures: Ehime, home to Matsuyama Castle and Dogo Onsen; Kagawa, known for its Sanuki udon; Kochi, celebrated for its natural beauty, including the Shimanto River; and Tokushima, where the vibrant Awa Odori dance festival takes place. Shikoku offers a peaceful, culturally rich escape with a slower pace of life.

◉ Connecting Shikoku to the World

CSTOYS has created this collection as a gateway to share the culture and products of Shikoku with the world. Whether you're a fan of Japanese culture or seeking unique artisanal crafts, Discover Shikoku offers something special. By purchasing from this collection, you are also supporting local artisans and businesses, helping to preserve and sustain their traditions.

◉ Indulge in the Flavors of Shikoku

Our collection offers locally sourced food products, artisanal condiments, and the finest local beverages, allowing you to savor the authentic taste of Shikoku. Experience the rich agricultural bounty and culinary traditions of the region.

◉ Experience Outdoor Adventures

Shikoku’s stunning natural landscapes offer unique outdoor adventures. We introduce you to outdoor experiences and accommodation options, in partnership with BBQ Samurai, providing unforgettable activities only found in Shikoku.